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Social Media Marketing Breadcrumbs

rebrandconsultingl

2 min read

Mar 8

11

0

Hey there, fellow business enthusiasts! Ever thought about jazzing up your social media game with some trendy themes? Now’s the time, let's dive in together!

So, picture this: just like in a thrilling movie where you've got your heroes, villains, and maybe a touch of romance, businesses have their own unique themes too. Think of these themes as the heart and soul of what your business stands for – the problems you solve and the services you provide.

Hand hovering over an iphone screen displaying an Instagram page. There is black coffee beside the hand.


Now, when it comes to your social media posts, it's all about adding that extra sparkle by tying them into these themes. Imagine each post as a little puzzle piece, fitting snugly into your overall theme mosaic. Cool, right? It’s a perfect way to practice cross-sell across channels but also to build familiarity and repertoire.


Fashion brand, Corteiz's logo and white text that reads 'Rules the world'

Now, what makes a killer theme? Well, first off, it's got to get personal and exclusive. Know Corteiz, the password access only fashion brand? Their theme wasn't just about selling products; it was about selling exclusivity and FOMO. That socio-emotional connection? Pure gold.


Oh, and here's the secret sauce: sustainability. Your theme should be like that trusty old sweater you never get tired of wearing – reliable and timeless. Corteiz nailed it with their password access/slow fashion product delivery, seamlessly transitioning through the seasons without missing a beat. They know the value of exclusivity and limited editions will never go down in currency.


But hey, themes aren't set in stone. They're like fine wine – they get better with time. So, let them evolve, grow, and adapt along with your business journey. Don’t feel daunted by the sheer amount of small business ideas out there. Having a clear direction of themes and letting them marinate, while doing some A/B testing will always outweigh constantly changing and frequent new innovative business ideas. That’s why the saying goes like this: slow and steady wins the race.


Now, here's the fun part: weaving these themes into everything you do, from blogs to eBooks, and social media posts to good old-fashioned ads. It's like sprinkling a little magic dust over your marketing strategy – trust me, the results are pure wizardry!


Cheers to awesome themes and even awesomer social media marketing! 🚀


rebrandconsultingl

2 min read

Mar 8

11

0

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